Finish

With the "Save water with Finish" promotion, Finish encourages you to use water more sparingly. Using a Finish tablet is one way to do this. We supported this action with a PR campaign for Belgium and the Netherlands.

We challenged 12 Belgian and 12 Dutch influencers to save water in their daily lives. A challenge that produced surprising content, as they came up with fun, small ways to avoid wasting water. Of course, the Finish tablet was also one of their tips.

In addition to this influencer hatch, we developed an always-on content plan with tips and tricks on how to save water, as well as playful know-it-alls and short quizzes that give you insight into how the world is struggling with water scarcity.

Finally, we also spoke to our press contacts: in press releases we told them about this action, about Finish's commitment to the fight against water scarcity through their collaboration with Join For Water in Uganda, and of course gave them tips on how to save water.

Finally, we also reached out to our press contacts: in press releases, we informed them about this action, about Finish's commitment to the fight against water scarcity through their collaboration with Join For Water in Uganda, and of course gave them tips on how to save water.