The Federal Mediation Commission supports individuals and organisations in resolving conflicts. Think of construction disputes, disagreements about alimony or workplace conflicts. To strengthen their public profile, they approached us.
Together, we developed a strategy to attract more media attention. We put their approach and vision front and centre, as they deliver strong results. Nearly 75% of mediation cases are resolved in under two months, and 45% in less than one. For comparison, a legal procedure takes an average of two years.
What’s more, the types of conflicts where mediation offers real value are widely recognisable, ranging from divorces and co-parenting arrangements to neighbour disputes and workplace conflicts. In other words: relevant material to spark media interest. Meanwhile, several news articles have already been published. We continue our mediation efforts, so more press coverage is sure to follow.